Many businesses don’t have the need for a full-time CMO, or may not have the budget for one – and a fractional executive makes sense.

The average cost of a fractional CMO ranges from $150 to $350 per hour based on business requirements, number of hours needed, and experience.

The typical fractional CMO works for 8-10 hours per week for a given client.

$200 per hour x 32 hours per month = $6,400 for a total of $76,800 per year which is 1/3 to 1/4 of the cost of a full-time CMO.

And the best part is that these hours can be scaled up, or down as needed.