• Updated May 22, 2023·By ·

    Today's business landscape is highly competitive and businesses of all sizes face tough marketing challenges.

    Whether it's a lack of education, time, resources, money, or effort, these challenges can slow, or even, prevent positive outcomes from their marketing efforts.

    Plus, a lot of these challenges are a direct result of marketing misconceptions held by business owners, decision-makers, marketers, or consumers.

    The good thing is that these challenges can be overcome.

  • Updated May 22, 2023·By ·

    A misconception is a view or opinion that is incorrect because it’s based on faulty thinking or understanding.

    False beliefs or assumptions about how marketing works or what it entails are called misconceptions.

    And, unfortunately, when it comes to market, many business owners, decision-makers, marketers, or consumers often hold many such misconceptions

  • Updated Aug 3, 2023·By ·

    The marketing landscape is evolving even faster than ever before where innovative technologies, trends, and customer behaviors continue to reshape how marketers engage with their audiences and position themselves.

    In this ever-changing environment, businesses must adapt to and adopt innovative marketing strategies to stay ahead of the competition.

    Here is the outlook for marketing in 2023 and the emerging trends that marketers should be prepared to leverage.

  • Updated May 22, 2023·By ·

    Today's business landscape is highly competitive and businesses of all sizes face tough marketing challenges.

    Whether it's a lack of education, time, resources, money, or effort, these challenges can slow, or even, prevent positive outcomes from their marketing efforts.

    Plus, a lot of these challenges are a direct result of marketing misconceptions held by business owners, decision-makers, marketers, or consumers.

    The good thing is that these challenges can be overcome.

  • Updated May 22, 2023·By ·

    A misconception is a view or opinion that is incorrect because it’s based on faulty thinking or understanding.

    False beliefs or assumptions about how marketing works or what it entails are called misconceptions.

    And, unfortunately, when it comes to market, many business owners, decision-makers, marketers, or consumers often hold many such misconceptions

  • Updated Aug 3, 2023·By ·

    The marketing landscape is evolving even faster than ever before where innovative technologies, trends, and customer behaviors continue to reshape how marketers engage with their audiences and position themselves.

    In this ever-changing environment, businesses must adapt to and adopt innovative marketing strategies to stay ahead of the competition.

    Here is the outlook for marketing in 2023 and the emerging trends that marketers should be prepared to leverage.