488% Increase

in Website Traffic!

About the Company

This was a South Florida Logistics Company that specialized in heavy haul trucking and transporting heavy equipment and machinery across the US, Canada & Mexico.

They were looking to increase visibility, generate more traffic and increase incoming leads.


The company was struggling with a very low volume of traffic and leads caused by an outdated website that was missing CTAs and also because of poor search engine rank.

  • Reliance on Word-of-Mouth Referrals
  • Zero Organic Presence on Search
  • Very Low Visitor Traffic
  • Low Volume of Incoming Leads
  • Improper/Missing CTAs on Website
  • No Social Presence


  • Create Comprehensive Marketing Strategy
  • Optimize Website & Improve UX
  • Add Relevant CTAs to Website to Generate Viable Leads
  • Content Strategy to Educate Audience About Logistics Industry
  • Achieve Top 3 Organic Placement on Google & Bing/Yahoo
  • Selectively Leverage Social Media Marketing
  • Focus on Generation of MQLs

Action Plan

  • Refine Target Audience via Market Research
  • Optimize Website & Improve User Experience
  • Aggressive SEO to Drive Organic Placement
  • Implement CTAs Across Website for Lead Gen
  • Social Sharing & Posting to Build Social Presence


  • 488% Increase in Visitor Traffic
  • 143 Keywords in Top 10 on Google
  • 71% Traffic from Organic Search
  • 511% Jump Incoming Leads
Increase in Incoming Leads
Keywords in Top 10 on Google
Increase in Website Traffoc