About Vacant Property Services
Vacant Property Services is an industry leader in securing, maintaining, and managing vacant properties.
Since 1993, VPS has been trusted by a wide range of customers throughout various industries.
VPS’ innovative suite of security products and expert services allow customers to protect and preserve their properties against unauthorized access while maintaining their property’s value.
VPS has multiple distribution centers throughout the United States and delivers customized and relevant solutions for each local market.
The Challenge
Vacant Property Services (VPS) wanted to cement its position as a leader in vacant property management services.
As a national player, VPS did not have a web presence and, therefore, did not have any organic placement.
VPS wanted to use only organic placement on search engines to drive the bulk of their traffic.
They did not want to rely on paid advertising, social media, or other marketing channels.
The Outcome
A simple but comprehensive strategy was implemented, starting with an easy-to-manage website followed by aggressive SEO to build rank and credibility.
The Results
With the new website and ongoing organic SEO, VPS has seen:
A combination of proper on-page optimization and rigorous off-page optimization augmented by additional marketing channels speaks volumes.